• Footfall Analyser
  • Data Over Sound
  • Way finding

ACS Wave encompasses a range of products within ACS, all conceived with a specific purpose in mind. What began as a mere idea has evolved into meticulous project planning and the subsequent development of innovative products. The following initiatives have been undertaken in under ACS Wave domain.

Footfall Analyser

Our Footfall Analyser is designed to measure and analyze the number of people in a specific area. It can function in two primary ways

Anonymously - This mode sniffs the devices (mobile phones, smartphones, etc.) carried by people without making any connection, providing approximately 80% data accuracy of footfall.

Through a Registered Mobile Application - This method offers even higher accuracy and additional features by leveraging users' mobile apps.

Advantages

  • Accurate Footfall Measurement - Provides precise data on the number of visitors.
  • Customer Behavior Analysis - Helps in understanding customer patterns and behaviors.
  • Resource Allocation - Assists businesses in optimizing staff and resources based on footfall data.
  • Marketing Insights - Offers insights for targeted marketing and promotions based on visitor data.
Use Cases

Retail Stores - To analyze customer footfall and optimize store layout.

Events - To monitor and manage crowd size effectively.

Public Spaces - To ensure safety and manage visitor flow

Technical Features

  • Data Collection - Utilizes Wi-Fi and Bluetooth signals to detect nearby devices.
  • Privacy Protection - Ensures anonymity by not establishing connections with detected devices.
  • Data Accuracy - Offers around 80% accuracy with anonymous sniffing, higher with registered apps.
  • Integration Capability - Easily integrates with existing customer relationship management (CRM) systems for deeper insights.

Our Partner

We have currently deployed the anonymous Footfall Analyser for the Government of England's forest locations. This deployment helps them review footfall trends, including when visitors enter and leave the forest areas.

Data Over Sound

"Data Over Sound" is an innovative technology that allows businesses to broadcast messages directly to customers within a specified area using sound waves, rather than traditional methods like Bluetooth Low Energy (BLE) or Wi-Fi. Customers receive messages on their mobile devices without needing to connect to a network.

By leveraging sound waves, businesses can communicate with customers in real-time while they are within a certain vicinity, creating opportunities for personalized interactions and tailored experiences. This technology opens up new possibilities for location-based marketing, customer engagement, and seamless communication without the need for additional hardware or connectivity infrastructure.

Advantages

  • Real-Time Interaction - Enables real-time communication and personalized interactions.
  • Enhanced Customer Engagement - Creates opportunities for location-based marketing and tailored customer experiences.
Use Cases

Retail - Broadcast promotional messages to customers in-store.

Events - Provide event information and updates to attendees.

Museums - Deliver audio guides and exhibit information to visitors.

Technical Features

  • Sound Wave Transmission - Utilizes ultrasonic sound waves for data transmission.
  • Device Compatibility - Works with any device capable of receiving sound, eliminating the need for additional network connections.
  • Real-Time Interaction - Provides immediate, location-based messaging capabilities.
  • Security - Ensures secure transmission of data through encoded sound waves.

Our Partner

We have deployed the Data Over Sound technology at Halfords UK, enhancing their customers' shopping experience by providing real-time promotions and information.

WayFinding

WayFinding is a navigation solution designed for use in private spaces, such as airports, shopping malls, and large indoor environments. It helps users navigate accurately within these spaces by providing step-by-step directions to their desired locations.

Advantages

  • Ease of Navigation - Provides clear, step-by-step directions, making it simple for users to find their way in large and complex environments.
  • Resource Optimization - Reduces the need for on-site staff to assist with directions, allowing them to focus on other critical tasks.
  • Visitor Flow Management - Helps manage and distribute visitor flow effectively, preventing congestion in busy areas.
  • Accessibility Support - Provides accessible routes and information for users with disabilities, enhancing inclusivity.
  • Targeted Promotions - Enables businesses to push location-based promotions and advertisements to users as they navigate through the facility.
Use Cases

Airports - Guide passengers to their boarding gates, check-in counters, baggage claim areas, etc.

Shopping Malls - Help shoppers find specific stores, restrooms, and exits.

Large Venues - Assist attendees in navigating conference centers, stadiums, or museums.

Technical Features

  • Indoor Positioning System - Utilizes a combination of Wi-Fi, Bluetooth, and sensor fusion technologies for precise indoor navigation.
  • User Interface - Offers an intuitive and user-friendly interface for easy navigation.
  • Integration - Seamlessly integrates with existing facility maps and information systems.
  • Customization - Can be tailored to specific venues and user requirements.

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